So you’re considering whether promotional products are right for your brand? The power of promotional products is undeniable, and here are four qualities of fantastic promotional products, and what they can do for your brand.

1) It gets used

A promotional product is only as good as the number of impressions it generates. Their ability to leave a strong impressions lies in their staying power, which eventually influences a buyer’s decision, and leads them towards conversion. Take custom Swanky Socks for example. Each pair of custom Swanky Socks generates 5 impressions for your brand each time a member of your audience wear them;

• When they put them on
• When they take them off
• When they put them in the washing machine
• When they hang them up to dry
• When they put them away again

2) Value For Money

The more impressions a promotional product generates, the better value for money. At 5 impressions for every use, you’re definitely getting value for money. If your audience wears your branded socks once every two weeks, that product is generating 260 impressions over their two year lifetime. With costs averaging out at less than 10 cents an impression. 

3) Well designed

A promotional product represents your brand, and your brand deserves to be represented appropriately. At Swanky Socks, we understand this and we respect your brand by using premium materials such as our super soft bamboo blend, combed cotton, or luxurious merino wool. Additionally, each design is created specifically for your brand, leveraging off our retail brand. Providing you with a promotional product that appropriately represents your brand.

4) It Sets You Apart From Your Competition

How many branded pens, tote bags, water bottles and keep cups do you have? Thinking outside the box provides the opportunity to elevate your brand, and set you apart from your competition. By utilising custom socks, your brand distinguishes itself from the norm. Custom Swanky Socks will demonstrate that you are bold, confident, and not afraid to think differently.

Engage your audience, build relationships and exceed your goals. Discover what custom Swanky Socks can do for your brand here.